The total revenue of Honkai: Star Rail has exceeded $ 1 billion since the release of the game in April 2023, the analytical company Naavik estimates. We are talking about revenue from all platforms: both from PC and mobile devices.
Although Honkai: Star Rail shows excellent results, the company that developed it, miHoYo, now earns only a little more than before the release of the game. For example, analysts pointed to mobile revenue. According to Naavik estimates, in the first time after the release of Honkai: Star Rail, the average monthly revenue of miHoYo from mobile games exceeded $ 150 million, but then dropped to $ 120 million. For comparison: shortly before the release of the title, miHoYo earned about $118 million a month on mobile games.
Average monthly income of miHoYo from mobile games before, during and after the release of Honkai: Star Rail
The fact is, analysts write, that Honkai: Star Rail “cannibalized” another hit of the company — Genshin Impact. A significant part of gamers who used to play Genshin Impact now prefer to spend time in a new game and spend money in it.