The US Video Game Manufacturers Association (Entertainment Software Association) has published an annual Essential Facts study dedicated to the American gaming audience. We share the figures from it.
▫️212.6 million Americans (65% of the entire US population) play video games at least an hour a week;
▫️62% of adult Americans play games;
if we talk about children, 76% of them are gamers;
▫️at least 34% of Americans over 65 are also gamers;
The average age of an American player is 32 years, and the average playing experience is 21 years;
▫️On average, players spend 12.8 hours a week on video games;
The most popular gaming platform is smartphones, 64% of players play on them, but it is the only gaming platform for only 12% of gamers from the USA.
The study was based on an online survey of approximately four thousand Americans conducted in April 2023.