Gaming market revenues in Southeast Asia have already reached $1.1 billion and will double by 2017, Newzoo claims.
In its research, the analytical company focused on the defining countries of the region – Indonesia, Malaysia, the Philippines, Singapore, Thailand and Vietnam. They own 99% of the revenue. The cumulative average annual growth rate of the region is 28.8%. Taking into account its features – a relatively high level of urbanization of the population, its demography – it is possible, according to Newzoo, to say with confidence that the region has a huge potential.
A graph showing the growth of revenue from games in the countries of the Southeast Asian region in the period from 2013 to 2017 (according to Newzoo).
Other materials on the topic:
- Newzoo: Southeast Asia is a more promising region than Latin America and Eastern Europe
Newzoo and AppLift talked about the near future of the mobile games market
- Newzoo is a research and consulting firm that specializes exclusively in the video game market.