Remember, we wrote about the victorious march of games from Colopl, united by a common theme – cats? So, the White Cat Project (Shiro Neko Project) continues to break popularity records. Since the launch on Android and iOS, which is on July 14 and 25, respectively, the number of downloads of the game has exceeded 12 million.
Such love on the part of users provides the title of the title of the most rapidly gaining popularity of the game for smartphones. So far – only in Japan, since the project has not yet been localized.
The success of the project is explained, in our opinion, by advertising on TV and cats.
Source: http://www.serkantoto.com/2014/09/13/colopl-3668-white-cat-shiro-neko-project /