How the “Google tax” will affect the Russian market, what to expect from Search Ads, why the authors of Tap the Frog are closing the studio – we tell you in our selection of the main materials of the week.

главное_недели_14-17

How Search Ads will appear on the advertising market: expert opinions

1The other day, Apple announced the imminent introduction of advertising in the search in the App Store. We talked to Russian marketing companies about how this innovation can affect the market.

The turnover of the Finnish gaming industry is €2.4 billion
What does the Finnish gaming industry look like?

2

What are the conditions for investing in games in Finland? Is it possible for foreigners to launch a company in Finland and get support? We talked about this and much more with Oleg Paliy, who is organizing Finnish Game Day together with Nevosoft on June 27 in St. Petersburg.

Star Wars: Galaxy of Heroes – total deconstruction of the “Death Star” from EA (with comments)
Wooga product lead Adam Telfer on the pages of the Deconstructor of Fun blog told what is good about Star Wars: Galaxy of Heroes, which now occupies leading positions in the US box office tops.

3

How the “Google tax” will turn out for the Russian gaming market: expert opinions
We talked with gaming industry experts about how the adoption of the law on the introduction of a “Google tax” on the Russian gaming software market could affect.

4

Tap the Frog Developers Office Closed
The Ukrainian Playfo team, which created the classic series of Tap the Frog mobile games, is closing the office.

5

The founder of the studio, Vitaly Onishchenko, told us why.