AppFollow named the games with the highest average ratings in Russia for 2020
AppFollow, an application monitoring and ASO optimization platform, conducted a study of the Russian top application charts. As a result, the company has identified rating leaders in several major categories of mobile games for iOS and Android.How was the study conducted?
60% of requests for action and adventure genres in the App Store relate to brands — ASOdesk research
Which categories of iOS games have the lowest share of non-branded traffic? — the analytical company ASOdesk asked this question in its research. The figures were revealed as part of WN Winter’21. We share the material prepared on the basis of the speech.
Broadcast: round table on the situation on the gaming ASO market
Today, June 17, at 13.00 Moscow time, a new broadcast will take place on WN Hub. This time it is dedicated to gaming ASO. Application page optimization specialists in the App Store and Google Play will discuss the market situation, the latest trends, common pitfalls in the niche.
How ASO localization affects mobile game performance: a case from Nitro and Full HP
Can the translation of the game description increase the conversion to downloads? The answer to this question in the material for App2Top.ru The game studio Full HP tried to answer. Margarita Shvetsova from the online service Nitro, in which Full HP translates the texts of its products, helped her in this.
How does ASO work in the mobile version of Fortnite?
Fortnite has been among the top ten highest-grossing games on iOS since April last year. What is the situation with the project from the point of view of store optimization, The ASO Project specialists decided to find out. We share a brief version of their analysis.