How many gamers are there in Russia who want to work in the gaming industry? What areas are they interested in? What do their parents think about it? — Kaspersky Lab decided to answer such questions together with the analytical company Savanta.
The study took place last November. A total of 509 people aged 18-24 participated in it. Here’s what they told:
- 63% of gamers from Russia have at least thought about getting a job in the video game industry. They would like to earn money on game development, streams and esports;
- 17% of respondents have tried or are trying to start building a gaming career;
- however, only 40% of gamers are sure that parents will support such a decision. And 11% of respondents believe that their family will be disappointed if they get into the gaming industry;
- the biggest controversies are related to esports. According to 29% of players, their parents will approve of the desire to become a professional esports player. But exactly the same number of respondents (29%) stated that they are not even ready to discuss this idea with their relatives, since this attempt is doomed to failure in advance.
Yaroslav Meshalkin, Director of Strategic Communications at ESforce esports Holding, also commented on the results of the survey. He noted that in fact, over the past five years, Russia has become much better about esports.
“According to our data, today every third applicant in Russia is sure that esports classes help in the profession, and more than half of top managers and business owners believe that esports has a positive effect on employee productivity,” Meshalkin said. “Therefore, even if you do not associate your career with esports, but leave it at the hobby level, competitive video games can be useful in your work.”
Recall that, according to IDC estimates, the gaming industry earned about $180 billion in 2020. The revenue of the esports market amounted to $947.1 million (from the Newzoo report).