In the first half of 2020, Russians spent $ 1.14 billion on games, Wargaming experts estimate. Mobile titles got the most money — they collected 43.5% of the total earnings of the Russian gaming market.
In its report, the Wargaming team relied on data provided by the analytical company SuperData.
The main figure of the document is 21%. This is how much the Russian gaming market has grown in the first half of 2020 compared to the same period in 2019. The total market volume at the same time amounted to $ 1.14 billion.
Mobile Games (January-June 2020)
- Mobile games became the main driver of growth for the first time. Mobile accounted for $498 million, which is 37% more than a year earlier.
- The monthly number of mobile gamers in Russia also increased and amounted to 66 million. In the first half of 2019, the MAU of mobile games was 25% less.
- The most popular genres by the number of players turned out to be RPG, puzzles and shooters (here and below the data are given without taking into account social casinos).The most popular mobile genres by number of players
The most profitable genres were puzzles, RPG and strategy.
The highest-grossing mobile genres by revenueFree-to-play PC games (January-June 2020)
- The revenue of fritupley titles on PC amounted to $421 million. The segment’s growth compared to the same period last year is 7%.
- PC-fritupley’s MAU increased by 4.1% and reached 76 million.
- On average, every Russian gamer spends about $23 per year on in-game purchases in titles of this direction, according to Wargaming.
- Most often, residents of Russia in the first half of 2020 played puzzles, shooters and simulators.
The most popular freeplay PC genres by number of playersBut in terms of revenue, shooters overtook puzzles and took first place.
- Role-playing games came in third place.
The highest-grossing freeplay PC genresTop 10 of the most profitable free-duplex PC projects:
1) World of Tanks
2) Counter-Strike: Global Offensive
3) Warface
4) Fortnite: Battle Royale
5) Roblox
6) DOTA 2
7) World of Warships
8) Crossfire
9) Path of Exile
10) Apex Legends
Paid PC games (January-June 2020)
- This part of the PC segment earned $112 million in the first half of 2020. This is 20% more than last year’s revenues at the same time.
- The top three most profitable games included Borderlands 3, DOOM Eternal and Red Dead Redemption 2.
Console Games (January-June 2020)
- Wargaming does not provide data on revenue in the console segment. But the company writes that in general, Russians actively bought consoles, and all three manufacturers: Sony, Microsoft and Nintendo.The number of new players has also grown here (Wargaming does not specify the exact number).
- Due to the upcoming release of a new generation of consoles, analysts expect a surge in gaming activity both at the end of 202 and the beginning of 2021.
- Among the most profitable free-play games, experts have identified Fortnite: Battle Royale, Apex Legends and Destiny 2.The highest-grossing paid console titles were FIFA 20, Grand Theft Auto V and DOOM Eternal.
Also on the topic:
- PwC: the volume of the Russian video game market will amount to $2.8 billion by 2024App Annie: in the third quarter, Russia spent $244 million on mobile games
- In January-September, Russians bought 435 thousand consoles worth 7.9 billion rubles
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