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All publications for 05.11.2021

Marketing November 5, 2021

Espresso Publishing: “CTR as the main benchmark is losing relevance for developers of hyper-casual games”

Why you should pay less attention to CTR and it’s time to move on to testing CPI on alternative platforms, — they told App2Top.ru representatives of Espresso Publishing and Tenjin.

Analytics November 5, 2021

SocialPeta about the specifics of Asian countries (mainland and non-mainland China, Japan, South Korea and Southeast Asian countries)

The Chinese analytical platform SocialPeta has published a basic report on the specifics of Asian markets. We publish a squeeze.